ABOUT Strada Toscana…

For nearly two decades, Strada Toscana has been curating exceptional, immersive journeys for travelers who seek authenticity, connection, and a true sense of place. Our approach goes far beyond sightseeing — we believe that the heart of travel lies in meaningful encounters, shared tables, and stories told by those who live the culture every day.

Whether you’re discovering the hilltowns of Italy, the vibrant souks of Morocco, or the lavender-scented lanes of France, each Strada Toscana experience is designed with meticulous care and local collaboration. We work directly with artisans, chefs, historians, and residents who open doors not found in guidebooks — offering private access, hands-on workshops, and rare glimpses into daily life.

Our trips are intentionally active and engaging, blending exploration with creativity — from cooking classes and wine tastings to art studios, gardens, and private estates. Every moment is thoughtfully planned so you can slow down, savor, and connect deeply with the culture around you.

Founded and directed by Pamela Haack, Strada Toscana Inc. is proudly incorporated in the State of Florida (USA) and continues to uphold its founding philosophy: to create journeys that feel personal, genuine, and unforgettable — crafted with the kind of attention to detail that only comes from a deep love of place and people.



WHAT TO DO Next…

Browse our tours and retreats & workshops or contact us to get started planning your next trip. 


CUSTOMER Review:

“You went out of your way to show us more than Italy’s culture, history, and beauty. You showed us Italy’s soul, as reflected in its dedicated people doing what they love, and often following in their families’ footsteps as fine artisans – handcrafting wine, cheese, olive oil, and metal work. The Italians you introduced us to love life, and love their life’s work, as you do. Their passion, and yours, touched us like no other tour, and we’ve had many. Thank you for your warm and heartfelt hosting, which has redefined vacations for us. As you know, our family is already planning another tour of Italy with you, because we won’t go with anyone but you.” —Sincerely, Beverly and Pete Bono

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Strada Toscana Inc. is a fully insured and bonded travel company, registered with the State of Florida as a Seller of Travel, Registration No. ST37452.